FAQ

Some good web related things to know!

Google Search Console (GSC) and Google Analytics 4 (GA4) are both free, essential tools, but they measure different stages of the user journey: GSC focuses on pre-click search performance (visibility in Google), while GA4 measures post-click behavior (what users do on your site). Use GSC for SEO, keywords, and indexing, and GA4 for traffic analysis and conversions.